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Smitha Raphael – Shining in the States

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Smitha Raphael – Shining in the States

Mangaluru, Oct 30, 2022: She is a customer and outcome-focused leader, with an intellectual curiosity and global experiences which has helped her to adapt to the nuances of leading technical and business resources.

As a Chief Product and Delivery Officer at SnapFulfil, she has been contributing towards excellence. This outstanding lady is Smitha Raphael. It is a matter of pride that she has her roots in Mangaluru, with her mother Zeena belonging to the Prabhu family of Mangaluru. Her father Raphael Joseph is from Kochi.

With over 20 years of experience in the supply chain and technology sectors, including 15 years of delivering and implementing warehouse management systems (WMS), she has a reputation for being a hands-on problem solver.

An alumnus of the Indian Institute of Technology, Kharagpur, Raphael in her 11 years at Synergy North America (SnapFulfil), has progressed through positions of increasing responsibility to serve as a domain expert in the WMS sector, with a deep understanding of supply chain challenges and how to drive value for customers.

At SnapFulfil, Smitha has served as a project manager, VP of U.S. projects, EVP of project implementation services, and was promoted in 2021 to her current role as chief product and delivery officer.

Smitha Raphael established two specific innovations in service delivery helping to shape the supply chain now and for the future. The first was a remote implementation initiative for SnapFulfil’s cloud-based WMS while the second was a self implementation approach, which provides clients with greater control, more independence and the development of internal system expertise.

She indeed brings pride to diaspora of Indian origin men and women who are making waves in all spheres across the globe.

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